Why the Read & React is More Interesting Than Traditional Offense

I think about the Read & React A LOT.

I mean, it is my job. I answer questions about it, write articles about it, I edit all the scripts, and as scary as it sounds, Rick and I talk about it over meals, on the flights to clinics, and in too many other situations to feel good about.

This constant emersion in the R&R has changed the way I think about basketball, but it’s also changed the way I think about almost everything. I see things and read things through a R&R lens. So, a couple of days ago, I read a blog post by Seth Godin that asked the question, Why jazz is more interesting than bowling? You can read it here – it won’t take long, it’s literally 76 words.

A certain line struck me, “Jazz is non-linear and non-predictable, and most of all, it’s never perfect”. In a nutshell, that’s why it’s more interesting than bowling – all the dimensions involved.

Replace “jazz” with “Read & React” and you have the perfect definition of the Offense – the one I would have come up with had I been a better writer.

Can you sum up the Read & React (or your favorite part) in one line? Let me know in the comments.

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